Leveraging AI to make data accessible across Freshworks
Sachin Mishra
Senior Director of Data Science and AI, Freshworks
About the guest
Sachin Mishra
Senior Director of Data Science and AI, Freshworks
Sachin has 18+ years of experience at Wipro, Amazon, and Cognizant — he cuts through jargon to make data work. At Freshworks, he uses propensity models to convert trial customers into paying users and integrates macroeconomic indicators into sales forecasting for their AI-powered customer and employee experience solutions.
Freshworks builds AI-powered customer and employee experience solutions. Sachin has 18+ years of experience at Wipro, Amazon, and Cognizant — he cuts through jargon to make data work.
What you'll learn
Sachin reveals how Freshworks uses propensity models to convert trial customers into paying users for their AI solutions. He breaks down how a company of ~5,000 employees manages centralized data engineering with decentralized edge teams, and how their culture of 'Kutumbua' (treating employees and customers like family) shapes their approach to data. Practical insights on sales forecasting and integrating macroeconomic indicators.
Why you should listen
- Learn the propensity model strategy that converts trial users into paying customers at Freshworks
- See how 'Kutumbua' — treating everyone like family — shapes a data culture across 5,000 employees
- Discover how integrating macroeconomic indicators into forecasting gives Freshworks a competitive edge
